Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

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We Change the Way You Connect

Neilson Marketing has achieved new ways of providing solutions to support our clients’ sales and marketing efforts. As technological...

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How Insurance Agents Can Win in a Soft Market – Part 2

As we mentioned in part 1 of this post, telemarketing is a sales strategy being used by the most...

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Email Subject Lines Common Mistakes

Are you aware that you have the ability to enter approximately 255 characters in the subject line with no...

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7 ways to insure your subject line

 
I come across hundreds of eblasts every week, many of who are from our clients at http://programbusiness.com. One...

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Email Marketing Etiquette 101

Playing on words in the world of search I thought I would have some fun and separate email marketing...

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