Larry Neilson
Insurance Marketing Insights
With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...
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With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...
Read MoreWe haven’t done personal lines marketing in some time. Primarily because most of our clients are insurance agencies and the volume of calling needed at that level isn’t cost effective when you consider the compliance issues associated with the...
Read MoreIn a recent interview Andrew Goodman of Page Zero Media said organic search and all of the optimization efforts...
Read MoreJohn M. Richardson said “when it comes to the future, there are three kinds of people: those who let...
Read MoreSEO is a hot topic in insurance circles right now. There is a lot of discussion about insurance agency...
Read MoreIf you are wondering what value social networking provides to our society, consider a study in the March issue...
Read MoreAs many of you know we provide email marketing services to many carriers, MGAs, wholesalers and vendors. We generate...
Read MoreI hope everyone had a great 4th. It was absolutely gorgeous here in Orange County. I was standing in...
Read MoreAs many of you know we are in the lead business. And as the old saying goes…”The shoemakers kids...
Read MoreContacts contacts contacts. Here are the numbers from the old McGraw Hill study. Ay least McGraw Hill gets credit...
Read MoreAbout a year ago I noticed a palpable shift in marketing spending from traditional or analog efforts like telemarketing...
Read MoreAs I mentioned in an earlier blog, on a scale of 10 a list has the weight of around...
Read MoreCold calling is the dreaded by most salespeople. I have spent most of my life cold calling and I...
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