Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

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How Insurance Agents Can Win in a Soft Market – Part 2

As we mentioned in part 1 of this post, telemarketing is a sales strategy being used by the most...

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How Insurance Agents Can Win in a Soft Market – Part 1

As many veterans of the insurance industry know, a soft market can lead to swift declines in prices as...

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