Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

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Social Networking for Hiring

If you are wondering what value social networking provides to our society, consider a study in the March issue...

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Is email marketing evolving

As many of you know we provide email marketing services to many carriers, MGAs, wholesalers and vendors. We generate...

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Feel Smart Again

I hope everyone had a great 4th. It was absolutely gorgeous here in Orange County. I was standing in...

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One lead source probably won’t do

As many of you know we are in the lead business. And as the old saying goes…”The shoemakers kids...

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Time to sell more

Contacts contacts contacts.  Here are the numbers from the old McGraw Hill study. Ay least McGraw Hill gets credit...

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Something is Changing

About a year ago I noticed a palpable shift in marketing spending from traditional or analog efforts like telemarketing...

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Buying a business list

As I mentioned in an earlier blog, on a scale of 10 a list has the weight of around...

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Cold Calls

Cold calling is the dreaded by most salespeople. I have spent most of my life cold calling and I...

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New Websites Using Internet Marketing

Our new sites for programbusiness.com and Neilson Marketing Services will be up in a week or so. We embarked...

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What’s New…

Hello my name is Larry Neilson and I am the CEO of NMSDATA and Programbusiness.com soon to be known...

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