Larry Neilson

Insurance Marketing Insights

With more than 35 years in the Property/Casualty insurance industry under his belt, Larry Neilson founded Neilson Marketing Services in 1988, setting the standard in P/C outbound...

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Don’t Forget To Export Your Google Reader Data Today

Google Reader had been one of my favorite online websites/programs for the past 2 years. It was a website...

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Tired of SEO Scare em and Save em Tactics?

I just received my 14th SEO email for the day with latest scare em and save em sales tactics...

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3 Reasons Authorship Matters

“By Larry Neilson”
By now, some of you are asking yourselves, what is authorship? Great question. For this purpose...

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Insurance Content: 5 Reasons People will Read Your Content

So, content marketing is the new catch-all buzz word for link building, social media posting and blogging. There really...

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How to Use Short URLs

Short URLs, or domain alternatives, are useful for posting to social media sites. I use them all the time....

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7 Things You should know about Insurance Internet Marketing

1. Keywords: I know you’ve heard all of this before but you should know the importance of keywords to...

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6 Tips to Avoid Penalties to your Website

Just when we thought it was safe…
Google has come up with new penalty criterion. Here are 6 quick...

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Internet Marketing for Commercial Insurance?

 
If you are on the fence about internet marketingor you are wondering how it applies to commercial insurance here...

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What to do When you Lose Your iPhone

Several months ago a friend of mine told me a story about leaving his phone on a table at...

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Seven Insurance Marketing Musts

1. Social Media Social Media platforms provide exponential reach and, over time, can provide huge payback. People you...

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