John M. Richardson said “when it comes to the future, there are three kinds of people: those who let it happen, those who make it happen, and those who wonder what happened.”
Internet marketing is absolutely fascinating. If you haven’t dipped your toe in this water, now is the time. The water is great and it’s early in the game so you can make up a lot of ground fast. Don’t wake up in six months and wonder what happened. That almost happened to me. There are more and more agencies testing Google ad words, SEO, and trying to determine how they can capture and convert more leads using their websites. I know exactly how you feel. I was in the same boat not too long ago until a friend of mine pointed out that my web sites needed some help. Take a look at what we did to Programbusiness.com. We redesigned the whole site for its intended purpose….to allow agents to easily locate markets. More importantly we optimized the site and product pages of all of our clients so that they come up in organic search results. Lastly we converted the product pages to landing pages so agents can easily request a contact from the MGA or wholesaler of their choice. Stay tuned for the revamped Neilson Marketing Services site. It should be about another week. I am so reinvigorated by what we have accomplished in terms of our sites that I want to share the success with you. We have created an entire Internet Marketing Service specifically designed for insurance agencies. If you’re interested in sneak preview send an email to me and I’ll call you. lneilson@nmsdata.com